Building & Running A Website On A Budget - Startups, Dive Right In!

Building & Running A Website On A Budget – Startups, Dive Right In! 


budget website for startups

Most individuals who are under the impression that website building is a long and complicated process also think they need a huge budget to build and run it. 

While it can be perceived as complicated, it does not necessarily have to be complicated or expensive. Building a website in 2022 is a staple ingredient for the success of a business. Owing to the importance of a functional website in 2022, the process of building and running has never been more accessible. 

Even with limited resources, startups and new businesses can build a high-performing website that can rank on Google search pages or be a part of marketing campaigns. This article tells you everything there is to know about building a pocket-friendly website with limited resources. 

What Should Your Website Budget Entail? 

A site’s average construction cost is between $12,000 and $150,000, and its average annual maintenance cost is between $400 and $60,000, according to WebFX.

However, the cost highly depends on the complexity of your website. If your website entails a high-end design and a sophisticated user interface (UI), the cost would be high as compared to a website that follows a basic design and simple UI. As a general note, remember the higher the complexity of your website, the higher your price tag. 

However, there are some things that your website cannot do without. These are the essentials for your website. 

  • A custom domain 
  • A web hosting service. 
  • Regular maintenance. 
  • Website Theme. 

Let’s look at them one by one. 

custom website domain name

Custom Domain Name 

A search engine will recognise your website based on its domain name, also known as the website address. You may increase your search authority, brand recognition, and trust by choosing a custom domain. 

You have several choices for choosing a custom domain name. 

For instance, a registrar like GoDaddy may be where you purchase your domain name. The cost varies based on a few variables but is normally between $10 and $15. It must leave a positive first impression in order to be effective for both search engine optimization (SEO) and usability for your website visitors. 

Here are a few tips while choosing a domain name for your website. 

  1. Keep it short and simple. Also, try using your brand name. For example, if your business is an online book store, instead of using the name “onlinebookstore.com”, you can use your brand’s name. An example is Amazon.com (which was initially an online bookstore). You can do the same with your business website. 
  1. Consier your budget and find out whether you can afford to buy the domain name from the existing owner as the majority of good domain names are already taken.
  1. Budget for the annual domain name renewal. However, you have to buy your domain name from the registrar almost every time. Even if it costs more upfront, you could discover that budgeting for annual renewal ends up being the most economical choice.  

Research A Web Host Server That Works For You 

A web host, also known as a web hosting service provider, is a company that offers the support required for a website or webpage to be seen on the Internet. You can easily find web hosting service providers online

Depending on the sort of service and support you want, hosting services might cost anywhere from $2 to $100+ each month. If you choose to purchase an annual plan as opposed to a monthly one, you will often receive a discount from your host service provider, consider asking your web host provider if they offer you discounts on monthly plans. This can save you quite a few dollars.  

Depending on your requirement, you can either opt for a “shared server” which costs as low as $2, however this exposes your website to security threats. But you can always learn how to detect and prevent frauds if opting for a shared server is the most feasible option for your company. 

Alternatively, the most expensive choice is a “dedicated server” hosting package, which might cost between $100 and $2,000 per month but would provide your website the best performance. As long as the technology is up to par, a dedicated server hosting plan is more secure than a shared hosting plan since the physical server machine is totally dedicated to your website.

The most popular hosting alternative is a “virtual private server” (VPS) which will offer you  a comparable experience to dedicated hosting without the high expenses and maintenance burden of a dedicated server for businesses or individuals whose websites or apps have outgrown shared hosting.

Scratching your head because you can’t decide? It doesn’t have to be a tough call to make. Ask help from a website development agency to show you the best way your business can opt for a web hosting service without spilling out of pocket. 

Budget For Maintenance, Your Website Needs Regular Maintenance  

One of the biggest myths about owning a website is that after building it, you won’t need to spend any more money on it. This isn’t true, in fact, you’re only getting started. Even your website plugins need to be updated on a regular basis. To maintain your website operating efficiently, you must set up adequate money in your budget. Keeping aside $100 to $250 on a monthly basis can help you budget for maintenance effectively. 

It’s essential to regularly update and maintain your website to make sure it’s operating at peak efficiency. Websites need keep up with changing search engine algorithms, technological advancements and other requirements. Maintaining your website properly helps to enhance SEO, improve website traffic, optimize your website’s loading speed, and keep up with changing technological advancements, maintain website security and more. 

website templates

Your Website Theme 

All websites want to display a theme that looks sophisticated, is user-friendly and sparks interest in the website visitor. However, website themes can be costly. We you can say some dollars on it by building on a free theme and avoiding the need to start from scratch. Then, if your company or organisation expands, you may choose to invest a few dollars in a better-looking website. 

Any designer, developer, or company owner who wants to give it a try and build a simple or even comprehensive site without incurring too much expense should start with a free theme. 

content management sysytems

A Content Management System 

This management system is imperative for those businesses that rely heavily on content marketing. If you are not one of those, you can choose to skip this step (at least for the first few months), however, eventually you will need to invest in a good CMS along with a great content writing agency to manage content marketing for your business. 

Your site can be maintained with the aid of a competent CMS, and using one doesn’t need any technical know-how. You should pick a CMS that is tailored to your specific requirements because different platforms are employed for various factors such as level of user engagement, business accessibility, potential for business growth, etc. 

Here are a  few great content management systems that you can consider investing in: 

  • WordPress
  • Joomla! 
  • Squarespace
  • Drupal
  • Wix 

    Good luck!

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